Q4 FY24-
expense increase bcz we spend more on Ads and marketings.
Butterfly brand turnaround is on the way.
Undertook three price increases in Fan category (Pricing Power) across categories in H2
• Developed digital platform for remote monitoring system for solar pumps
Secured further orders in solar pumps of the magnitude of Rs. 87 Cr in Q4; Total empanelment for Rs. 122 cr during the year of which Rs. 28 cr executed
Lighting business is subdued.
Focused on recent launch of ‘Shakti’ series – India’s first star rated gas stove in the retail market (Under Butterfly Brand)
Products- Fan, Cooler, Water purifier,Water Pump(Solar Pump),Press,Lights,Mixer juicer.,Geyser,Kitchen stove,chimney,dishwasher,microwave.
Amazon ratings of all product is good @4Star.
Main product- Fan, cooler.
Butterfly( Butterfly, a top brand for kitchen appliances in India, is renowned for modern aesthetics and high-quality products, especially in the southern regions. )- subsidiary