Looks like research needs some scuttlebutt and checking online reviews, a granular research unlike established business like FMCG, because I think things can change quickly with the arrival of new brands. People who can spend 1000, can spend 1200 if they think they are buying a more premium product. One’s appearance to one’s own self is subjective, unlike taste, it may change, given more options.
As with many things in our country, perhaps there has come a change with lifestyle too, I don’t know, at least in the urban areas, in indeed that is true, this business if run properly and successfully can have a lengthy road ahead, prone to all the threats that exist for all businesses.
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