Nice analysis.
Just as a point most customers of these mid price bikes like enfiled are mostly of age group of 20-35 personally have seen in this group either they buy with there first savings or parents first gift.
This is a age group that i personally fall through not have much interest in bikes have seen the rampant rise from bullet to not Himalayan and other bikes then bullet to be more popular in even enfiled brand so can see a rapid shift also.
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