They will have to go after big ticket Albums for catalogue to remain attractive. Promoter mentioned in the concall that this was done to announce they are also one of the labels who can go for such movies.
They have annual budget of acquiring content of close to ~Rs45Cr. This 24 cr will not hit P&L at once. The second part of the movie will come next year. So ~12Cr on a big banner movie with AR Rehman music doesn’t look bad. All the Streaming apps who dont have Tips catalogue will feel further pressure. They will eventually have to sign the contract with TIPS if they continue such big acquisitions.
Tuarani is a shrewd promoter and he knows what he is doing. One of the thesis point for me to invest in TIPS was the strong capital allocation of Tuarani.
D : Invested, one of the biggest position. Thus comments would be biased
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