Not studied PB fintech. What i heard is recently they have become insurance broker. Earlier they were just aggregators. But dont know much about business model. But since the product insurance is Push product. They wont get much business. Those clients who want to purchase term insurance may go.to.them, but thats not a sustainable.business. What i have seen is, generally people take term.insurance online by listeing to some so-called expert but since they have not been convinced about the utility of the product, generally in 3 to 5 years they lapse the term insurance. So life of that business is not sustainable. But business through agent has more durability, as he reminds them.for renewals as he has commission interest in renewing it. There are many isuues for online purchase of term insurance at all the 3 stages…Before purchase, while purchasing, and after sales service. Many times , online guys do not make clients aware of moral hazards and implications of mentioning wrong answers or half truths and how it will affect their claims. They , themselves dont know much.
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