Hi!
Just curious to know how DMART and Nykaa are disruptors.
DMART manages inventory well which is best of its all competitors but that is not disruption.
What does Nykaa does very well? It sells things online at competitive prices. This is also not disruption as you can find those things at Nykaa’s competitiors.
Neither of these two companies are disruptors.
When Amazon bought whole foods almost every one thought it will become market leader and will displace already present competitors. Nothing such has happened.
Is any Indian company really a disruptor even when many are claiming?
Thank you
Disclosure: these are my only views and I can be wrong.
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