Its funny and strange that people just read the headline and post queries here, no research, no insights shared. I am not sure if you attended google’s concall yesterday, it was great.
Youtube is the biggest source of prime time TV viewership now in US and they are starting monetization of youtube shorts as well. Until now, shorts were giving no revenue to music labels, so think of revenue addition starting next year. How is that a bad news for music labels?
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