What is competition?
Same stuff being sold by many. Price wars. Over supply… Well, that won’t happen here.
Reason: Nykaa sells brands, not commodity. Brands hv pricing power, great margins.
Here, the race is about accessibility. And Nykaa has the first movers advantage. Once people get attached to brand, the relationship tends to stick. Everytime a person wants a BPC product she will assuredly touch Nykaa… that’s a given.
This tech enabled business is what I am counting on.
And like a friend suggested @deevee, once Nykaa is in our mobiles, homes, what all it can sell … Makeup, clothes, health, shoes… List is endless. But, these are all possibilities, and that is what we are doing here investing in possibilities. Investing in the future.
I am unsure about valuation, some say 60K Cr is expensive, and I feel a decade down the line 6L CR is possible. 10x in 10years is my game play here. Therefore, not commenting on the fall (or the upper circuit)
Glad to see a pivot formation at 1000, which is where I wish to add.
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