I had a question wrt UGRO’s customer stickiness.
Mr. Nath has talked about how their TAT times are fast and how that’s great for their customers but does anyone know what KPIs they (if at all) have to actually measure how satisfied they are with UGRO, with the app? What is the percentage of their repeat customers?
Is the process easier after you have a credit history with UGRO? Lesser meetings? Even faster TAT? Especially once a collateral has been vetted once?
Also since UGRO is able to see credit histories of their customers, do they follow up if they see that a former customer of theirs has chosen to go with someone else for loan to understand why?
The space is getting competitive so won’t customer experience be key for UGRO’s success? Esp if they want to hang onto their quality customers?
Subscribe To Our Free Newsletter |