KPIs¹ to track 
in the business of Varun Beverages 
(NSE:- VBL):—>
1. 2Vs:- It’s one of the two most important KPIs to track in FMCG companies.
1.1) Value (Realisation)
1.2) Volume² Growth
2. Distribution Reach & Scale:- This is the second of the two most significant KPIs to look for in FMCG businesses.
3. Product Mix:- Basically, look out for updates in the increase of High Value & High Volume Growth Beverages.
4. CapEx Numbers:- Track the Capacity Expansion & Key Developments in VBL.
¹ KPIs:- Key Performance Indicators
² Volume:- It’s generally measured in Million Cases by VBL. A unit case = 5.678 litres of beverage/in 24 bottles of 237 ml each.
Disclosure:- Just INVESTED 
Today. It’s not a Buy/Sell/Hold Recommendation.
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