“If price doesn’t scream at you as a bargain, it’s too close” ~ Warren Buffett
There are 2 types of investors who fail consistently:
- Buying great companies at super valuations
- Buying below average companies at cheap valuations
I don’t care what your investing strategy is, the only way to pick great companies is – Pick the Industry Leader, Period!
If a company is an industry leader, it is because they have something special than other businesses in the domain.
Now, the focus shifts on the industry. Ask these questions:
- What is industry’s barriers to entry?
- Is the industry an oligopoly or fragmented?
- What’s the future of the industry in the next 10 years?
- What is the bargaining power of the buyers?
- Does the industry depend on other industries?
- What the industry leader has, which makes it an industry leader?
Asking questions about the industry is easier than asking questions about companies.
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Talking about valuation, I prefer DCF (certainty equivalent cash flows) Valuation.
Calculate cash flows by,
- Go to screener and choose your company.
- Take “cash from operating activity”
- Deduct “Fixed Assets Purchased” under Cash from Investing Activity head.
- Deduct “Investing in Subsidiaries & Acquisitions”
The cost of capital is the risk free rate.
Be conservative while putting a growth rate on cash flows for next 10 years. Calculate the terminal value with cash flows of 11th year.
The value per share you get at last, put a 50% margin of safety on it! That’s your bargain.
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