“The goal is clear. We want to be one of the top five players in the $200 billion global telecom gear market over the next five years.”
We all make calls, surf the internet, download videos and stream music on the go. While most of us are familiar with telecom service providers, such as Jio and Airtel, device makers are the backroom guys. Tools are the backbone that enables communication.
This appliance market is a playground dominated by multinational companies. Within visual distance of the Tata stall at the Mobile Congress, there were two large stalls set up by Nokia and Ericsson. They are the two giants to hold a combined 68% share of India’s telecom and networking products market in 2021-22, according to Frost & Sullivan. Tata Group now wants to disrupt this market and compete fiercely with them.
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