My intention was not to add a repeating topic but to update it with some of my recent observations, I hope you won’t mind it.
Continuing the discussion, I kinda agree with your point here that ITC brands are new as compared to peers and I feel ITC is trying to do better here and some results are visible as well. But as @ChaitanyaC said, ITC is one of India’s biggest conglomerates now with 2 decades of experience in FMCG and a huge pool of resources, so I expected better visibility of at least its core products like Sunfeast, Bingo, and Aashirvaad. Not able to find a single packet of Bingo and Mom’s magic when hundreds to Lays and good Day were there is definitely something that has to be worked upon
Fabelle is new and am not expecting it to be near Cadbury anytime soon but yippee, bingo, and sunfeast are products everyone has tried and should be more visible here.
Looking at FMCG numbers, tremendous growth over the years, with lots of potential
and I do hope the situation improves
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