My notes of Aug 11, 2023 concall
- Q1FY24 faced operational challenges due to an ERP upgrade.
- Disruptions impacted volumes and product mix, particularly in pipe fittings.
- Unfavorable product mix and pipe fitting ratios led to significantly lower margins.
- Expectations of normalization in pipe fitting ratios in the upcoming quarter.
- Positive outlook due to affordable polymer prices and healthy economic activity in India.
- Focus on branded products, particularly in the Bathware segment.
- Expansion of in-house manufacturing for water tanks.
- Acquisition of land for the eighth manufacturing facility in Bihar to cater to the Eastern market.
Revenue:
- Q1FY24 revenue: Rs. 554 crores.
- Sales volume increased by 19% YoY to 37,155 metric tonnes.
EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization):
- Q1FY24 EBITDA: Rs. 45 crores, compared to Rs. 44 crores in Q1FY23.
- EBITDA margin for Q1FY24: 8.1%.
Profit After Tax (PAT):
- PAT for Q1FY24: Rs. 20 crores, a 25% YoY improvement compared to Rs. 16 crores in Q1FY23.
Working Capital:
- Net working capital days as of June ’23: 59 days, compared to 57 days in March ’23.
- Debtor days increased to 64 days in June ’23 from 56 days in March ’23, acknowledging the need for better control.
Inventory:
- Inventory days as of June ’23: 73 days, up from 57 days in March ’23 and 78 days in June ’22.
- Company maintains optimal finished goods inventory to meet demand.
Polymer Price Stability:
- Expectations of stable polymer prices for the next few months.
Channel Finance Program:
- Steady progress in the channel finance program.
- Increased credit limits of channel partners from Rs. 70 crores to Rs. 105 crores.
- Number of channel partners engaged in the program increased from 76 to 132.
Net Cash Position:
- Maintained a net cash position of Rs. 164 crores as of June ’23.
Volume Outlook and Growth Guidance:
- July volumes have been encouraging.
- Optimism about sustained demand, with real estate performing well and affordable polymer prices.
- Expectation of high double-digit growth over a 3- to 5-year period.
- Confidence in the pipe segment’s growth despite entry into water tanks and Bathware.
Competitive Intensity and Pricing:
- Increased capacity additions in the industry, but supply is not expected to outpace demand.
- No need for predatory pricing, and growth is expected to be sustainable and profitable.
CPVC Segment:
- Correction in CPVC prices across the industry, with room for further correction.
- Local capacities in India expected to make CPVC more affordable, promoting long-term growth.
Plumbing Business:
- Plumbing growth has been double-digit for Prince Pipes in recent years, largely driven by building material.
- Focus on building material and setting up capacities for plumbing and SWR segments.
Capex Plans and Capacity Expansion Overview:
- FY ’24 Capex allocated primarily for debottlenecking.
- Capex estimate for FY ’24: Rs. 90-100 crores focused on existing plants.
- Excludes Bihar project land acquisition and East expansion.
- Covers debottlenecking, maintenance, and potential capacity additions (e.g., water tanks or HDPE) in some facilities.
- Phase 1 expansion target: 35,000 to 40,000 MT, commencing in March ’25.
- Phase 2 expansion details to be determined later.
- Current capacity: 323,000 MT.
- Additional brownfield expansion planned with Rs. 100 crores investment.
- Bihar plant set to begin commercial production in March ’25, adding around 40,000 MT in Phase 1.
- De-bottlenecking of existing plants to contribute 20-30,000 MT by FY ’24.
- Potential for further capacity expansions due to new piping applications, but specifics for FY ’25 are uncertain.
Brownfield Capacity Addition:
- Consideration of debottlenecking for capacity enhancement.
- Feasibility identified at several plants.
- Feasible plants: Jaipur, Telangana, Haridwar, and Agra.
- Some plants (Athal, Kolhapur, Chennai) have limited expansion potential.
- Estimated lead time for brownfield capacity: 3 to 4 months.
Debt and Cash:
- Net cash position of Rs. 164 crores as of June ’23.
- Gross cash equivalents approximately Rs. 195 crores.
- Working capital utilization of Rs. 40 crores.
Capacity Utilization:
- Company-level utilization has been steady at around 50% to 55% of installed capacity.
- In Q1, utilization was slightly lower due to disruptions.
- Telangana plant has seen good utilization since its setup in late ’21, estimated at around 35% to 40%.
Realization:
- Realization per ton in the quarter decreased sharply due to unfavorable pipe fitting ratios and product mix.
- Expectations of improvement in realization from the current levels.
- Pricing power has improved over the years due to branding efforts, and product mix has also improved.
Sourcing Mix for PVC:
- Sourcing mix for PVC is currently 60% import and 40% domestic.
Bathware Strategy:
- Bathware is seen as a front-of-the-wall product where brand equity is crucial.
- Investment focus on digital, visual merchandising, brand visibility, and technology.
- Investment in the right people and branding.
- Focus on building a strong distribution network across urban, semi-urban, and rural areas.
- Initially, a combination of retail and project sales with a long-term focus on retail and distribution.
- Leveraging existing relationships with real estate developers for Bathware sales.
- Initial investment in 1Q for the launch event: Approximately Rs.2 crores (one-time).
- Annual investment: Rs.5 crores to Rs.6 crores in manpower and Rs.10 crores to Rs.12 crores in brand building for the Bathware vertical.
- Expansion into faucets manufacturing within 18 months.
- Prepared for initial Bathware investment, with an expectation of it becoming non-dilutive to core profitability after 6 to 8 quarters.
- Long-term vision for Bathware is to achieve better operating margins compared to the short-term investment.
- Targeting the mass premium segment in the Bathware market.
- Aims to address the largest chunk of the market, which is just below Jaguar in terms of premium positioning.
- Will have collections across different price points (premium, mid, economical) but with a primary focus on the mass premium segment.
Participation in Infrastructure Segment:
- Participating in the infrastructure sector, but not aggressively.
- Focusing on improving debtor days to manage receivables.
- Steady growth in DWC and HDPE segments.
- HDPE capacity expansion is planned at the Jaipur facility.
- Bihar will start manufacturing HDPE from the first day of commercial production.
- DWC (Double Wall Corrugated) pipes have seen strong volume growth in the infrastructure segment.
- Infrastructure currently contributes approximately 3% to 5% of total revenue.
Margins Expectations:
- Medium-term margin estimate: 13% to 14%.
- Aspirational for better margins.
- Factors for improvement: product mix, CPVC contribution, operating leverage, and volume growth.
East and North East Expansion:
- Long-term vision for an integrated complex.
- Planned products include PVC, CPVC, DWC, HDPE, water tanks, and fittings.
- Potential for becoming one of the largest facilities within 3 years.
- Current sales in the East region approximately 15% to 20%.
- Expected freight savings and improved quality with local production.
Value-Added Products:
- Value-added products currently include CPVC, PPR systems, and PVC fittings.
- Historical contribution percentages:
- Pipe fittings: 30% to 35% of revenue.
- CPVC: 20% to 25% of revenue.
- PPR: Approximately 4% to 5% of revenue.
One-Off Expenses:
- ERP-related expenses are considered intangible and have been absorbed into the gross block.
- Operating expenses related to ERP implementation are not significant.
- The only one-off expense in the quarter is related to Bathware launches, amounting to approximately Rs.2 crores.
Inventory Loss:
- There was an inventory loss of approximately Rs.10 crores in Q1.
- The impact of PVC price movements on inventory gains in the second quarter is uncertain.
Fittings Segment Margins:
- Fittings segment margins are expected to normalize from the next quarter.
- The guidance of 13% to 14% margin range is inclusive of all expenses, including those related to Bathware.
- In Q1, the company’s margin was affected because of an unfavorable product mix.
- The margin of fittings, an essential product, is significantly higher (1.5x to 2x) than that of pipes.
- Margin should be evaluated on a blended basis for pipe fittings, considering its contribution to revenue.
- In Q1, the contribution of fittings to revenue was lower (around 25%) compared to the usual (32% to 33%).
- Operating margin is expected to return to 12% to 14% over the next 9 months.
Participation in Jal Jeevan Projects:
- The company actively participates in Jal Jeevan Mission projects through contractors.
- Participation will continue as long as the receivable cycle remains disciplined.
- Over the next 2 to 3 years, the demand from Jal Jeevan Mission projects is expected to support industry growth.
Advertising Spend Breakdown:
-
Piping Vertical:
- Ad spend during the quarter: Rs. 12 crores.
- Typically invest 2% of revenue into branding.
-
Bathware Business:
- Estimated ad spend for Bathware: Rs. 10 crores to Rs. 12 crores.
- Percentage of revenue not specified due to the establishment phase.
Chief Technical Officer (CTO) or Technical Head Absent
- The company does not have a Chief Technical Officer (CTO) position.
- Similarly, there is no designated technical head within the organization.
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