1.Like Radico Khaitan, they are also trying for Prestige and above segment but have not yet created their own market. In the Value segment market, pressure on margin still exists.
2.Management seems to be comfortable with revenue from sub-contracting work for Diageo , Bacardi and bulk Alco.
3. Ready to drink segment: very early-stage funding and small market as compared to Alco market.
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