For me, as an investor, this is a problem the Company should address on priority. I live in Delhi, I have been to shops 5 times to buy Indri (Delhi and Gurugram included). Everytime the shop keeper says it is out of stock. I have been able to buy it once, yes it tastes good. But the other 4 times, that I could not get it, I ended up buying some other brand.
The Company is losing a lot of potential sales due to laid- back (for lack of a better word) marketing and distribution strategy. Usually, one would buy some other brand if Indri/ any other particular is not available, as the main purpose is to drink/ enjoy!
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