Hey Rankamoksh,
I guess insta 360x is also a enterprise business.
which is basically a trading business.
they are national distributor for Samsung Display, Insta x360, Etc…
You can’t expect the National distributor to supply each and every product themselves.
ese karenge to value chain kese chalegi?
the thing might have happened is that Creative instead of doing all themselves might have sold the same to this Company
the brand Business – “Exclusivity is in Honeywell business” see the picture below
For that matter any honeywell SKU are through Secure connection only (Creative’s subsidiary)
Now, They haven’t signed “Contract Manufacturing” Deal, They have signed Brand licensing deal, meaning that All brand patents are owned by Creative. the products are made by “Honeywell and Creative Approved Factory”
hence the factory is Contract Manufacturer
Contract Manufacturing is low margin business and hence they don’t intent to enter the same
Instead they are having compete asset light model of business.
Hence for your point there is exclusivity but sab we can’t see siting at the end of value chain
Yes they are infact recently visited Reliance digital and inquired about honeywell’s Air purifier which they stated they had to order it from some entity since it’s out of stock which in turned turned out to be this one
Yes they’ve indicated Once the Honeywell business reaches say 220-230 crores of revenue they’ll sign another brand
Reviews are from service perspective they are distributors and not the service provider if your camera goes bad
it’s Insta’s Responsibility to fix it and not Creative hence most of the reviews might go for toss
I prefer to look at amazon comment or Flipkart’s comment on product rather than this google since i have experienced that some comments may be bought out
Also Couldn’t understand what is wrong with 2-3% margins i mean this is free cash without any investment in Fixed assets. This is cash cow business
Just go through Transcript and you’ll get it
For me SOTP is more than CMP
Ckart has inter generated more than 400 crores of Revenue and Any startup can be valued at 2-3x At sales minimum
Brand licening business can be worth easily 1500 crores if they achieve the target of 500 crores in next 2 years from Honeywell and New brands are cherry on Top
And Traditional cash cow business can be valued at 15-20 PE at max generating around 40 Crores of NP 2 Years down the line
And Hence SOTP is Far more than 500-600 Cr MCAP that i Entered
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