HDFC bank minimum balance charges and high service charges will act as a hinderance in mobilising new accounts in rural and semi urban areas…
Zero balance account and minimum service charges had impacted profitability of PSU Banks and because of which PSU Banks over a period of time have done underperformance , however now all these expenses are well adjusted in their cost structure and they are now comfortably place in terms of deposit mobilisation.
Mobilising deposit from rural areas will be challenge for HDFC Bank and may be their will be an under performacne due to additional expenses for a couple of years.
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