What strikes me as most remarkable from the concall is the statement that they are able to get a ‘value driven pricing’ for the wire rope business (which now constitute 70 % of the revenues). If true, this is amazing in a product like wires ropes which are essentially commodity conversions with of course, some engineering expertise involved. But it is rare to delink pricing in such products from the underlying commodity prices, which we see largely in consumer goods or service industries.
Very creditable to achieve such “branding” in something like wire ropes, I think.
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