I think I could not explain properly.
The Moolah lies in servicing the needs of the Academic/Educational STM (Science Technology Medical) Journal & Books Publishers.
I would think catering to Digital Publishing requirements of these customers is profitable – as The Digitally transformed product is only (one of) the Outputs. The main technology service that MPS like providers provides is what is called pre-publishing processes & workflows. From the Time an author submits a manuscript or file to the publisher to proof-read to editing to cross-referencing author reference for scholarly articles referred, to integrating bibliography to design to content rendering/transformation or print. The technology service provider game is to provide quick turnaround from author file to reader consumed final product – to be available for the Publisher’s platform.
Catering to digital publishing requirements of non-STM segment like say an Amazon.com self publishing platform cannot be that profitable or for that matter say fiction or business or fashion books/magazines and the like.
Hope this time I could explain better 
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