I have just been researching this company and want to hear the community’s opinion.
Management answers were generally good but then, i thought they were dismissing competitors altogether because of their “Solutions Provider” aspect. Does that mean they are primarily trying to focus on B2B channel and uses B2C as a lead generation platform? In that case, essentially the strategy is to replace SME company’s procurement and offer all products at a negotiated price?
If i understand the strategy right, is there really a number of electronics companies whom would repeatedly buy at scale?
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