PE and VC firms who use private company data are rich folks who have shitloads of money and are short on time. They are entirely price inelastic.
This is not a business you can compete on price.
I believe there are no pe VC investors who only use traction and do not use other more premium platforms. Hence I think traction is mostly subscribed as a second option by these rich folks to find any additional information which their most preferred platform might not have.
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