Rajesh’s portfolio

I don’t think there is segment wise rev data available but feature phones must be a small part of their total rev, which is only going to reuce in the times ahead thanks to the new gadgets they are launching.

Distribution will be the key while targeting tier 2 and tier 3 cities. there’s huge potential and the rural incomes have been already rising and is expected to rise in the times ahead (look at some of the proxy data like tractor and 2-wheeler sales). Brand building will be the key which I think cellecor has.

A great distribution network and a good brand image is the EDGE/MOAT.