I visit DMart, More, and Ratnadeep regularly. My observations:
- Ratnadeep and More are mainly competition to local kirana shops. They are good for short shelf life items like milk, breads, and stuff we forget. Even that, we only go there since they are nearer to our place than DMart. If a DMart was nearby, we are likely to buy these there!
- The prices are almost always MRP when it comes to Ratnadeep. There are occasional offers at More, yet we rarely see prices that come any close to DMart prices.
- Our DMart is much larger store compared to More or Ratnadeep. Variety and items are more compared to other retailers. DMart might be missing a few items still (e.g. mosquito repellent dots). We usually buy those odd items from other retailers.
- DMart crowd is not a problem for us anymore as we found specific days and timings that mostly avoids the congestion. We plan accordingly. It is just one visit. It’s been a while since I felt that crowded feeling. We also order on DMart Ready as we have convenient pickup center nearby.
- On an average DMart/Dmart Ready saving is almost 30% on MRP for us. Long term avg, only based on our needs and choices. For example, we switched from Lifebuoy hand wash liquid to DMart private label one as we’re happy with the quality and the other brands don’t add much/any value for the extra price. But we stick to our preferred brand for certain items like Mayonnaise, ketchup, etc.
I don’t know if price difference across retailers differ significantly based on the zone/area/locality.
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