Recently Dominos got opened at walking distance to my house (tier 3 city), and its 5th or 6th outlet in my city. Apart from that local franchises have mushroomed (south indian, north indian, cafes) at every nook and corner of residential areas (and I am not talking about street food pull carts). Even my next-to-next Neighbour has started selling home baked cakes.
My point is why would anyone pay 20% more with delivery fee when they can just step out and buy a meal. For that extra 20% I can buy ice-cream and chocolates after my meal or some snacks.
Gone are the days when there was one good restaurants 10-15km away and only few people know about them. Nowadays every second person has learned to cook good food watching youtube. Even housewives are selling cakes and other stuff from home. Every 2nd engineer, lawyer and doctor has opened chai, momos, kullad pizza, etc shops. And there’s huge motivation in them of making it big, even more than swiggy and zomato.
Everything can be found using google maps. I don’t believe in food delivery story, I never invested in zomato, so swiggy doesn’t interest me either.
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