BlinkIt or Zepto (QC: quick commerce) service will sustain and grow since the service provides extreme convenience, specifically in metro cities and for items that are required immediately, unique and fresh.
Per AR of FY24, BlinkIt is yet to breakeven at the EBITDA level. Also, management is focused to densify and expand stores at EBITDA level breakeven. Customers already pay MRP or best price compared to ‘slow reaching value offers’ along with platform fee and tip to the rider for convenience.
What levers QC has on the revenue side and cost side to improve gross and operating margins? AR disclosures are not sufficient for my mind to make any progress on this aspect.
Anyone has any opinion on this aspect?
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