This taboo is already broken. Now we see small time business men borrow using real estate, gold for their business expansion and working capital needs. Taking gold loan is still less shaming than taking loans from relatives and local loan sharks. Microfinance is another alternative but interest rate is pretty high. So gold loan is very convenient, hassle free and gives peace of mind for both lender and borrower. And hey free security locker, if you trust the lender. That’s where the manappuram and muthoot will shine. Trust factor.
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