Guys,Forgot to add a couple of points.

1.Daltile used to have Caesarstone as their quartz supplier ,now they do it with Pokarna under the brand name of One Quartz.

2.They also mentioned about the sprecupoint capital management's findings about the caesarstone's misleading facts about their business.This is the link for that post if you want to take a look,i will post those points in the next post.
http://www.sprucepointcap.com/cste-ltd/

Hi @varun_kejriwal ,sure I will wait for few more days for others to post in their questions if there are any.I will collate all the questions and talk to the company again.Whatever i did was a pure journalistic work,jut gathering the information and publishing them as is.need to wear a real analytical hat and analyse,dissect the story in every angle like the seniors of this forum if we want to take a significant position.

On your question of finding the price difference,i think we can do by comparing the prices in Caesarstone and daltile website,we might get an idea.But Caesarstone is marketing their product as a premium one and hence,there may be some premium price than others.

After talking to the company, following questions came upto my mind:

1.If Breton technology is considered to be superior technology,then we need to find if Pokarna the low cost producer among the quartz players who uses Breton technology?

2.Is there any chinese player using Breton ?Here is the list of companies uses Breton:
http://www.breton.it/engineeredstone/en/product/Plants_for_manufacturing_compound_stone/WEB_LINKS_TO_THE_MAIN_BRETON_COMPOUND_STONE_MANUFACTURERS

3.Have written to the Breton,Italy to confirm if they offer their technology one player one country or multiple players could get their technology.

4.Warranty Information:
We need to find the warranty policy of various players like Caesarstone,cambria,Siletone alongside Pokarna? Current AR of pokarna has no mention about contingent liabilities related to warranty claims.

5.@Maheshcm has been doing some work in US talking to the industry people and doing some scuttlebutt. I spoke to him couple of times,he said he will update us his findings soon.I will try my best to talk to some distributors as well and gather the information.

End Customers:
1.How much is the total cost of buying and installing quartz compared to granite?

2.Percentage of cost the customer is spending for kitchen countertop in the overall cost of house? If it is under 5%,then shift to quartz from other stones could happen faster considering the merits of engineered stone.

3.Quartz is relatively a new one in the countertop industry,need to know from the early adopters how do they feel about it after few years of use?Are these adavantages of quartz (Scratch resistant,non porous,no chipping,no sealing needed,durability,heat and chemical resistant) really true?

what an adjustment. Less than 2%...even company will not be able to predict that with precision.

God bless the analyst and their wonderful work using excel.

I think this story was over at least for minority investors even before it started. Do some google search to find out how maxwell and lovable promoters are related. While they milked maxwell, lovable was a newborn baby to start milking again. I consider it an inferior story for a longer term play compared to playing for a bounce. Page is growing aggressively in women's segments and gaining market share while this one is happy in just maintaining it. Now they want to take license route which is a classic sign of failure as they had own brands. This will be flashed repeatedly in the media as long as PE guys are invested and will be buried or get bought at some point of time.

Agree with@pjain will keep Welspun and aviod Nandan Demin

Perhaps I have not been as clear in my post as I had hoped to be.

I am not talking about a bounce. I am talking about a bottom formation and a sustained uptrend which would follow. This uptrend will be backed by both fundamentals (improving sales, margins, and Adidas ) as well as technical.

Don't buy it for a bounce, but consider buying it for long term holding in your portfolio. And buy it precisely because it has gone nowhere in the past so many years and .....because it may go up a lot in the coming years.

I rest my case; the decision is yours. Pl do as you deem fit and proper.