Will ONDC dent Zomato and swiggy’s business?
So, where to ideally begin?
One, the focus should be on restaurants and eateries for two reasons:
They have the greatest recall value when it comes to customer satisfaction and trust.
They are the ones most pained by the current platform model, where they lose a large chunk of their profits to hefty commissions.
Onboarding restaurants would do ONDC what onboarding local retailers and mom-and-pop stores did for UPI, encouraging consumer adoption.
Subscribe To Our Free Newsletter |